EconomyCracker Barrel CEO steps down nearly a year after logo backlash
Cracker Barrel’s chief executive is stepping down nearly a year after the restaurant chain attempted to rebrand itself. The effort triggered fierce backlash from customers. The leadership change follows the controversy surrounding the company’s logo and broader brand redesign. The departure links the rebranding dispute to a change at the top of the chain.
Cracker Barrel CEO steps down nearly a year after logo backlash