Economy‘Now Out of Reach?’ Harajuku Storefront Race Changes as Domestic Apparel Brands Lose Ground in the Super-Weak Yen Era
Competition for storefronts in Harajuku is intensifying as brands from Japan and abroad enter the area. CBRE says the Omotesando-Harajuku commercial vacancy rate held at 0.1% in the second quarter of 2026, while average rents reached a record 256,000 yen per tsubo. Rising rents and land prices are putting domestic apparel companies at a disadvantage.
TToyo Keizai★★☆☆☆2026-08-11 21:00Original
‘Now Out of Reach?’ Harajuku Storefront Race Changes as Domestic Apparel Brands Lose Ground in the Super-Weak Yen Era
Economy